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CVBT is the key organization instrumental in preserving local, historic properties in Central Virginia. They serve as a facilitator and advocate for battlefield preservation on a local, state and federal level.

When CVBT approached The ID Entity for help with their brand and marketing collateral, it was determined that they should refresh their established identity rather than initiate a major rebranding campaign. We corrected the historic imagery within their logo, created a color and typographic system, which allowed for a ten-year slogan and a permanent tagline, helping to clarify and communicate what the organization does to its audience. Along with the brand identity refresh, we redesigned their annual Journal as well as design a number of fundraising and membership communications.