Read the Success Story

In the ongoing efforts to communicate and interpret the significance of its history, Fredericksburg utilizes a series of interpretive wayside exhibit panels placed throughout historic areas of the city. With the approach of the Civil War Sesquicentennial, the city wanted to upgrade the panels into a more cohesive and branded look. The ID Entity redesigned the format for improved readability and consistency with city branding. We also designed a logo for usage on the panels celebrating the “Trail To Freedom”, which represents an area along the Rappahannock river used by African-Americans to escape slavery.