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The Warehousing Education and Research Council (WERC) is a professional society of individuals involved in the management of warehousing and distribution. WERC needed a marketing tool to sell its warehouse management and distribution services to new members while retaining its existing base. After collaborating with WERC to identify the organization’s vision, we developed a look and feel that emphasized the organization’s key industry strengths. WERC chose our concept that equates the dynamics of our solar system with the day-to-day operations of warehousing and logistics as a metaphor for their limitless potential in managing space. Descriptions of images from space including the sun and galaxies were combined with text describing the benefits of membership. The space theme, along with endorsements from existing members, created a provocative communications piece.